Business innovation

Structure

The program is offered once a year, starting and taking place in the fall. It consists of a total of 9 full days, divided into 3 modules, each comprising 3 consecutive full days in a residential format.

Throughout the program, you will actively work on a business opportunity defined by your organization’s business strategy. The goal is that by the end of the program, you will have validated the new business opportunity and prepared it for launch within your organization.

In addition to lectures, workshops, and case study discussions, we will focus on the key areas and challenges you face as a participant. The program is adapted and developed according to the participants’ needs to ensure that everyone gains maximum benefit from their participation.

MODULE 1: Challenge – Strategy and Customer Focus

How well do we really know our customers and their needs? Over three days, we work with tools and methods to generate deeper insights and knowledge about our customer groups and our market. Based on this, we create conditions to strengthen and renew our offerings using both new technology and proven strategic processes.

Examples of content:
business model design, customer journey analysis, design thinking.

MODULE 2: Change – New Business Ideas, Teams, and Organization

In this module, we test hypotheses about how we can solve customer needs and how best to bring new business ideas to market. We go through the key challenges in driving innovation and development in both small and large organizations to maximize existing business and create conditions for growth and transformation. We will also delve into the importance of the team and how to create a well-functioning and high-performing team.

Examples of content:
teams and organization, from idea to business prototype, securing the value of corporate innovation through portfolio theory, digitalization and AI.

MODULE 3: Charge – Implementation and Change Management

The third module focuses on implementing and scaling up new initiatives – the greatest challenge for any organization. With a focus on your leadership, we address cultural, organizational, and employee-related issues to drive the change journey with all the important variables it requires.

Examples of content:
change management and leadership, goal management in a changing world, how to sell a brilliant idea.

Content

Business Innovation provides you with the tools and knowledge to develop your business towards increased growth and a stronger market position. Whether driven by threats or opportunities in your market, new technologies, or increased competition, you can strengthen your business by accelerating transformation and fostering a curious and learning culture.

During the program, we work with theories and models that cover:

• Development and implementation of business strategy and the importance of being able to pivot when the market changes.
• Organizational change and culture as tools for development.
• Methods for business development through the creation of new services, products, and business models.
• How to define and create customer value and enhance your customer offerings.
• New technologies as enablers for companies and their stakeholders.

For You

This program is designed for those who work with driving change and want to develop their ability to move from idea to implementation in fast and value-creating processes.

Program team

The EFL team comprises distinguished educators, researchers, subject matter experts, and instructional designers. With our connections to the Lund University School of Economics and Management and the business community, we create the optimal conditions for your development. In the Business Innovation program, you will engage with a handpicked team that ensures you receive the latest insights from both cutting-edge research and best practices. Read more about the EFL team.

Program Director: Tomas de Souza

an alumni of the EFL Executive MBA program.  Tomas is a business design and development consultant with a strong focus on making future business potential tangible and attainable for both new and traditional businesses. His most recent prior position was Director of Innovation for Bonnier News, where he was responsible for the development of new products and services for the media conglomerate. 

Anna Brattström

Anna Brattström is a researcher in innovation, people, trust and culture. Anna is, among other things, docent in entrepreneurship at Lund University and has been a visiting researcher at Stanford University. Anna is also involved as a teacher and lecturer at EFL’s tailor-made courses.

EFL’s IMPACT Pedagogy

EFL’s IMPACT teaching method involves building your learning around your own critical strategic challenges and developing the tools that suit you best, given your and your organization’s conditions. The program provides you with experiential learning and equips you with new methods to develop business models supported by new technology.

By combining theory, current research, and exercises with practical tips and advice, we create a powerful combination that provides you with the tools and skills to identify, evaluate, and deliver concrete business development projects that strengthen and grow your organization.

Dates

The program will be held once a year, starting and ending in the fall. The program comprises a total of 9 full days divided across 3 modules each with 3 consecutive full days in residential session format once a month.

Start: October 8, 2025

Module 1: 8-10 October
Module 2: 5-7 November
Module 3: 3-5 December

Location

Venue in Skåne

Tailor made

EFL can also carry out this training in a business-adapted form. Select all or parts of the training, add additional parts if you want to cover more themes. We adapt completely to your needs.

You are welcome to contact us for an unconditional dialogue about how we can design such an arrangement on 046 – 222 68 50 or info@efl.se

Program fee

SEK 57,500
Members of  EFL Business Network have 10% discount on the program fee.

Prices are listed exclusive of VAT. Residential session costs (meals and accomodations) are not included. The costs of the residential sessions are estimated to be SEK 6,000–6,500 per session and will be invoiced separately after they are incurred. 

Language

The program is normally offered in Swedish. If English-speaking participants are enrolled in the program, both English and Swedish can be used during the program.